The Artifact Inn
Branding, Social Media Marketing, & Website Development
The Artifact Inn approached me to create a complete brand and digital presence from scratch. The goal was to reflect a refined, welcoming aesthetic while ensuring the business had a strong and consistent identity across both digital and print.
I led the project end-to-end, starting with the visual identity and carrying that through to the website and supporting materials.
Process
The foundation of the project began with designing a logo and defining a clear brand direction. The focus was on simplicity and elegance, something that would feel timeless and aligned with the character of the inn.
Once the branding was established, I designed and developed a fully responsive WordPress website. The structure was kept clean and intuitive, making it easy for visitors to explore while maintaining a visually cohesive experience across devices.
To support their offline marketing, I also designed a flyer that carried the same visual language, ensuring consistency across every touchpoint.
Outcome
The final result is a cohesive brand presence that feels polished and intentional. The website provides a smooth user experience across mobile and desktop, while the branding creates a strong and recognisable identity. Together, these elements give The Artifact Inn a solid foundation to grow and present itself professionally both online and offline.
Takeaway
When branding, website, and marketing materials are developed together, the result is a much stronger and more unified presence, something users immediately recognise and trust.